The non-profit organisation (NGO) directly employs over 200 people, most of them women. Every year, the entire profit is shared among the women employees. Many of the women employees have been with Charaka for years. The sustainable production, which is still unique in India, attracts young talents. However, the coveted jobs are rare and often filled quickly.
The fabric is 100% naturally dyed. The dyes have been developed individually over the years and are made from fruits, vegetables and flowers. Charaka purifies the waste water produced by the dyeing process in its own specially developed water purification system.